Why Use Blogs Instead Of Website
Why would you use Blogs instead of a net site for your online business?
You’ll positively continue using a web site in your online business.
Combining a website and a Blog however offer a range of superior blessings in terms of traffic generation, selling and potency which a stand-alone website cannot do.
(a) Automatic push-button publishing.
Blogs are the best and cheapest manner to possess an on-line presence. As an example, if you’re using Blogger, your Blog is hosted free by Blogger. Blogs permit you to publish your website without the necessity to understand concerning any technical or programming issues like HTML, FrontPage, FTP and therefore on.
Blogs provide a easy editorial interface. All you wish to try to to is write your content, and publish it simply by clicking the ‘publish’ button in most cases, and you’re done.
(b) Fosters relationship building, trust and ’stickyness’
In contrast to websites, that are static, Blogs allows interaction between you and your readers. Blogs have a commenting operate, and if turned on, it allows readers and visitors to post their comments, thoughts or opinions to a particular article you have written.
Constant interaction along with your readers builds a sense of community and ’stickyness’ factor. You’ll be able to then suggest product a lot of easily to them, and they would be more ready and willing to accept your product or services.
(c) Increase search engine ranking
Nearly each major search engine features a software program known as a ‘bot’ that searches or ’spiders’ websites on-line to find new content that it will then bring back to update the search engine databases.
Primarily what this means is the more frequently you update your web site, the a lot of frequently the search engine ‘bot’ can visit your web site, and this helps to spice up your search engine rankings.
If you make regular postings to your Blog, you can be sure that search engines can visit your Blog again and again.
You’ll be able to then place links of your different websites in your Blog and these will get indexed quickly by the search engines.
In fact you may also update your existing web web site with new content, but you’d have to travel through a a lot of technical process, that of using an HTML editor or FrontPage and uploading through FTP and so on.
(d) Free listing in Google, Yahoo and MSN
The traditional manner of obtaining your web site listed in these three major search engines: Google, Yahoo and MSN is slow and inefficient.
An inventory in Yahoo directory alone would cost you $299.
However, with the inclusion of RSS feeds by these search engines, you’ll now gain a ‘backdoor’ listing that is legal and free. If you have an RSS feed, you’ll have it included in Yahoo and MSN and your website will be immediately listed in thesemajor search engines within twenty four hours!
My video e-course shows you the step-by-step process on how to try and do this.
(e) Syndication Power
The foremost powerful feature of a Blog is its syndication function. Blogs can be became RSS feeds, and most Blogging service providers have this built-in function.
It is simply a matter of turning it on from at intervals your account.
Once it’s become an RSS feed, you’ll syndicate your Blog contents by:
? Submitting to the major RSS directories and search engines like Yahoo and MSN, gaining free exposure and free traffic
? Permit different website house owners to publish your prey on their sites, again, getting free traffic you otherwise can not have
? Gain new readers, subscribers and potential purchasers by letting them subscribe to your RSS feed via a newsreader
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